ALLENS X MOUNTAIN DEW: Collab Packaging

I’m a massive lolly fan, so when Allens asked me to draw what their new Mountain Dew collab actually tastes like, it was an instant yes.

I turned each flavour into its own chaotic little character world, inspired by that fizzy, citrusy, high-voltage Mountain Dew energy. Sweet, sour, electric and slightly unhinged. Every illustration started with a flavour and slowly became a full personality of its own.

The artwork is now living on a limited-edition pack to be found in certain stores in Melbourne, Sydney and Brisbane.

Keep your eyes on the lolly-aisle to see when they drop.
Full video of the process coming together here.